Hobart digital marketing agency, Lightsmith Media's logo.
WEB DESIGN HOBART | LIGHTSMITH MEDIA

Hobart Web Design
That Actually Works

If you're running ads to a site that doesn't convert, you're invisible on Google, or your current site just embarrasses you, we can fix that. WordPress-built, strategy-first web design. Hobart-based.

A beautiful website that doesn't convert is just an expensive brochure.

Most Hobart businesses come to us needing web design in one of three situations: no website, something outdated, or a DIY build on Wix or Squarespace that's hit a ceiling. In every case, the problem is the same.

The site was never built to convert
.

Every site Lightsmith builds is designed with the full picture in mind: search performance, paid traffic, and turning visitors into customers.

“I’ve seen businesses spend tens of thousands on ads driving traffic to a website that was never built to convert. The site is always the first thing we look at.“

Andrew — Founder, Lightsmith Media

Two types of website design projects. Both built to perform.

The right solution depends on what you need your website to do and how you need to manage it.
01
WordPress Websites

Perfect if you're starting from scratch, migrating from Wix or Squarespace, or replacing a site that's outgrown itself.

  • Own and update your own content, no developer needed
  • SEO-ready from day one
  • Fast, stable, and built to scale
From $2,800
Most projects land between $2,800 and $5,000 depending on scope.
Good if you...
Need a full online presence, multiple pages, or want to show up on Google when people search for what you do.
02
Landing Pages & Conversion Optimisation

A focused, single-purpose page built around one action: a booking, a quote, or a purchase.

  • The destination for your Google and Meta campaigns
  • Every element placed and tested to convert
  • Ideal if you're already running ads but not seeing results
From $950
Standalone page, or added to an existing site.
Good if you...
Are running ads and need one focused page that turns clicks into calls, bookings, or enquiries.

Not sure which you need? Tell us what you're trying to achieve and we'll point you at the right one.

What our clients reckon.

Highly recommend Light Smith Media. They went above and beyond for me, not just building my website, but also helping with email setup, social media, and practical marketing advice which has allowed my business to hit the ground running.

They genuinely took the time to understand my business and made the whole process easy from start to finish. Great communication, great results, and a team that truly cares about what they deliver.

Great people and a great business, couldn’t be happier.
Zac M.
via Google Reviews
Andrew did a fantastic job with my website. He was accommodating and quick to respond to my never-ending stream of questions and ideas. Highly recommend, the finished product is aesthetic, unique, and effective!
Armani A.
via Google Reviews
When I first started my business, I felt completely overwhelmed by the number of tech interfaces I was “supposed” to learn. While I actually enjoy this kind of thing, I just didn’t have the brain space at the time to take on building a website as well.

Working with Andrew made all the difference.

As a fellow ADHDer, he really understood how to meet me where I was at. He helped me work through the low-dopamine barrier of getting started, and supported me to gradually provide content (in my very ADHD-style, sporadic drops!) so he could bring it all together into something cohesive.

Andrew was both professional and genuinely fun to work with. He was patient, flexible, and made the whole process feel much more manageable than I expected.

I also really appreciated his willingness to work within my preferences — including using Google Sites as a free host. While this may not have showcased the full extent of his usual toolkit, the end result still looks fantastic and does exactly what I need it to do.

Thank you Andrew — I’m so glad I chose to work with you.
Bec C.
via Google Reviews
Andrew and Hannah played a massive role in helping successfully launch my partner’s new business, delivering high-quality marketing that truly elevated his brand and made it stand out. From start to finish, their professionalism, creativity, and attention to detail were outstanding.

Their communication was seamless, their ideas were innovative, and the final results exceeded our expectations. If you’re looking for a media team that genuinely cares about your vision and brings it to life, Light Smith Media is the team to go with.
Could not recommend them more!!
Kate H.
via Google Reviews

Small improvements in conversion rate have a big impact on your bottom line.

Most businesses focus all their energy on getting more traffic. But every site we build is designed around what happens when people arrive. Traffic without conversion is expensive noise.

Strategy, conversion design, and technical best practices are part of every build.
2x
The impact on leads when conversion rate doubles without any increase in ad spend or traffic
53%
Of mobile users abandon a site that takes longer than three seconds to load
Built-in
SEO and conversion best practice are part of every build, not optional extras

Everything included in our Hobart website design packages.

Speed & Performance
Pages are built for fast load times from the ground up, because slow sites lose visitors before a word gets read.
Mobile-First Design
The majority of your visitors are on a phone. Every site is designed and tested on mobile before anything else.
SEO-Ready Structure
Clean code, proper heading hierarchy, and a site architecture that gives your SEO the strongest possible foundation.
Analytics & Tracking
Google Analytics, Search Console, and conversion tracking set up so you know exactly where your visitors come from and what they do.
Security & Maintenance
SSL, plugin management, security hardening, and uptime monitoring, so your site stays healthy without you thinking about it.
CMS Training
A short handover session so you can update your own content confidently. No hourly fees every time you need to change a line of text.

From brief to live website. Our Hobart web design process.

A clear process so you always know where your project is up to and what’s coming next.
1
Discovery & Strategy
We map out your goals, audience, and competitors before any design begins.
2
Design & Wireframes
You see the layout mapped out and approved before any visual design work begins.
3
Build & Review
Built in a staging environment. You review and request changes before anything goes live.
4
Launch & Handover
We handle the technical launch, set up tracking, and walk you through managing the site.

Frequently Asked Questions

WordPress websites start from $2,800, with most projects landing between $2,800 and $5,000 depending on the number of pages and complexity. Landing pages start from $950. We'll give you a fixed quote before any work begins - no surprises.

WordPress sites typically take 4 to 6 weeks. Landing pages are usually 1 to 2 weeks. The timeline is mostly driven by how quickly content and feedback comes through on your end - the build itself moves fast.

You'll need to provide your logo, any existing brand assets, and the content for your pages - or we can help with that. Beyond a couple of briefing sessions and one or two rounds of feedback, most clients spend 2 to 3 hours total on their end. We handle everything else.

Yes. Every website build includes two weeks of post-launch support, so if anything needs tweaking after you go live, we're on it. We also do a proper handover so you can manage the site yourself day-to-day, and offer ongoing maintenance if you'd rather not think about updates, security, or backups at all.

We show you the structure and layout before any visual design begins, so you're not reacting to a finished product. If something isn't landing right, we work through it. We'd rather get it right than get it done.

While we're a Hobart web design agency first, we work with select interstate clients. Everything can be done remotely - discovery, briefing, handover - so location isn't usually a barrier.

A great website is only as valuable as the traffic coming to it.

Ready for a website that works as hard as you do?

A photo of Andrew, founder of Hobart digital marketing agency, Lightsmith Media sitting in a chair
I’m Andrew, the person who’ll work directly with you. Before starting Lightsmith Media, I spent years as Head of Media at TPG Telecom, managing over $100 million in annual ad spend across iiNet, Internode, and Vodafone Australia. Now I work exclusively with Hobart businesses, bringing that same level of expertise without the regular agency BS.

Stop throwing shit at the wall to see if it'll stick. Let’s build a strategy that scales.
Hobart digital marketing agency, Lightsmith Media's logo.
A digital marketing agency based in nipaluna Hobart, Tasmania. Strategy-first marketing for local businesses.
Get in Touch
Address
Level 2/162 Macquarie St, Hobart TAS 7000
Serving
Hobart, Tasmania & select interstate clients
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Got a quick question? We're all ears.

Not ready to book a call? Tell us what's on your mind and Andrew will get back to you personally, usually within one business day.