Hobart digital marketing agency, Lightsmith Media's logo.
Digital Marketing Agency | Hobart, Tasmania

Hobart Digital Marketing that earns its place in your budget.

Lightsmith Media is a digital marketing agency in Hobart bringing big-brand thinking to Tasmanian businesses. Strategy-first campaigns built on $100M+ in real-world media experience, where every dollar is planned before it's spent.
Results You Can See
Not just a dashboard full of numbers. We track what actually matters to your bottom line.
Every Dollar Has a Purpose
We build a plan before we spend anything, so nothing goes to waste.
We Live Here Too
Hobart-based, available to meet in person, and genuinely invested in this city’s businesses.
Check out our Services
Get a Free Quote

Most businesses don't have a marketing problem. They have a strategy problem.

Most digital marketing agencies lead with tactics: "you need Google Ads," "you need a social presence," "have you thought about SEO?" Each recommendation arrives separately, with no connection to your actual goals.

The result? You end up spending money on disconnected activity, wondering why none of it seems to add up to anything. It's not that advertising doesn't work. It's that disconnected digital marketing doesn't work.

Every engagement at Lightsmith starts with a clear plan. One that connects your brand, your advertising, and your website into a single strategy with measurable outcomes. When every channel is pointing in the same direction, the results build on each other.

That's what $100 million in annual ad spend teaches you. It's what we bring to every Hobart business we work with.

"I've seen what world-class digital marketing looks like from the inside. There's no reason a Hobart business can't access the same thinking."

Andrew — Founder, Lightsmith Media

A different kind of digital marketing agency in Hobart.

We've cut the standard agency BS to focus on what actually moves the needle: a singular strategy that earns its place in your budget.

National Expertise, Local Focus

Andrew managed $100 million in annual media spend for Australia's biggest brands. That same rigour and high-stakes thinking is now available to Hobart businesses, without the big-city overhead.

No Gatekeepers or Junior Admins

Most agencies sell you on the founder and hand you to a junior. At Lightsmith, you work directly with Andrew and Hannah, the people actually building your strategy. Direct expertise, zero friction.

Outcomes You Can Bank

We don't care about likes or impressions if they don't lead to revenue. Every tactic we deploy is tracked back to your bottom line. If it isn't moving the needle, we don't do it.

100% Transparency

You'll never have to wonder where your money is going. Clear, jargon-free reporting that shows exactly how your investment is performing. Just the truth about your growth.

How we execute your digital marketing strategy.

Most digital marketing agencies sell these as standalone products. We don't. These are the levers we pull to execute the plan we've built for your business.
01
Google Ads & Paid Search
Appear at the top of Google the moment your customers are searching. No wasted spend: just clicks that are likely to convert.
Learn more →
02
Paid Social
Targeted Meta and TikTok campaigns that build audiences and drive measurable results. Not boosted posts. Proper funnels.
Learn more →
03
Display and Streaming Ads
Get your brand in front of the right audience across news sites, streaming platforms, and apps before they're even searching for you.
Learn more →
04
Search Engine Optimisation
Most Hobart businesses are invisible on Google unless someone already knows their name. We fix that.
Learn more →
05
Web Design and Development
WordPress sites and landing pages built to convert. Fast, clean, and designed to turn paid and organic traffic into customers.
Learn more →

The people behind your digital marketing.

A black and white photo of Andrew and Hannah, founders of Hobart digital marketing agency, Lightsmith Media in a courtyard
Andrew spent eight years as Head of Media at TPG Telecom, managing nine-figure advertising budgets across iiNet, Internode, and Vodafone Australia. He ended up in Hobart somewhat by accident, but once here, one thing became obvious pretty quickly: local businesses were being underserved by their marketing, and he had exactly the background to do something about it.

Hannah brings a background in professional photography and education to the business. That combination shapes how Lightsmith thinks about creative, and how we help clients actually understand what their marketing is doing.

We work with a small number of clients at any one time. That's deliberate. It means Andrew is the person running your campaigns. Not managing the person running your campaigns.
Read More About Us
Get in Contact

What our clients reckon.

Highly recommend Light Smith Media. They went above and beyond for me, not just building my website, but also helping with email setup, social media, and practical marketing advice which has allowed my business to hit the ground running.

They genuinely took the time to understand my business and made the whole process easy from start to finish. Great communication, great results, and a team that truly cares about what they deliver.

Great people and a great business, couldn’t be happier.
Zac M.
via Google Reviews
Andrew did a fantastic job with my website. He was accommodating and quick to respond to my never-ending stream of questions and ideas. Highly recommend, the finished product is aesthetic, unique, and effective!
Armani A.
via Google Reviews
When I first started my business, I felt completely overwhelmed by the number of tech interfaces I was “supposed” to learn. While I actually enjoy this kind of thing, I just didn’t have the brain space at the time to take on building a website as well.

Working with Andrew made all the difference.

As a fellow ADHDer, he really understood how to meet me where I was at. He helped me work through the low-dopamine barrier of getting started, and supported me to gradually provide content (in my very ADHD-style, sporadic drops!) so he could bring it all together into something cohesive.

Andrew was both professional and genuinely fun to work with. He was patient, flexible, and made the whole process feel much more manageable than I expected.

I also really appreciated his willingness to work within my preferences — including using Google Sites as a free host. While this may not have showcased the full extent of his usual toolkit, the end result still looks fantastic and does exactly what I need it to do.

Thank you Andrew — I’m so glad I chose to work with you.
Bec C.
via Google Reviews
Andrew and Hannah played a massive role in helping successfully launch my partner’s new business, delivering high-quality marketing that truly elevated his brand and made it stand out. From start to finish, their professionalism, creativity, and attention to detail were outstanding.

Their communication was seamless, their ideas were innovative, and the final results exceeded our expectations. If you’re looking for a media team that genuinely cares about your vision and brings it to life, Light Smith Media is the team to go with.
Could not recommend them more!!
Kate H.
via Google Reviews

Ready to see what a proper digital marketing strategy looks like for your business?

Tell us where you're at and what you're trying to achieve. We'll come back with your biggest opportunities, a straight answer on what would actually make a difference, and a fixed quote to get it done.
Get a Free Quote
Hobart digital marketing agency, Lightsmith Media's logo.
A digital marketing agency based in nipaluna Hobart, Tasmania. Strategy-first marketing for local businesses.
Services
Get in Touch
Email
admin@lightsmithmedia.com.au
Address
Level 2/162 Macquarie St, Hobart TAS 7000
Phone
0424 101 235
Serving
Hobart, Tasmania & select interstate clients
©2026 Lightsmith Media
Privacy Policy